Social Media Strategy for Fashion Online Short Course

Perfect for budding fashion journalists, designers, PRs or marketers, this course will teach you the basics of social media marketing in a fashion context.

Topics Covered

• Social media strategy for personal / brand use.
• Digital engagement.
• Social media storytelling
• Content creation, viral videos.
• Online presence and brand-building.
• Digital marketing and networking.
• Working with social media influencers.
• Online campaigns and measuring their success using analytics.
• SEO (Search Engine Optimisation).