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The BSc (Hons) Digital Marketing with Foundation Year at Arden University is your fast track to a successful career in the thriving field of digital marketing.
In today’s business world, digital marketing is essential. It’s how brands connect with audiences, build relationships, and drive growth. With our degree, you’ll gain the in-demand skills to get noticed and stand out in this competitive industry.
What sets Arden University apart?
Our focus is on vocational learning – giving you the practical skills you need to hit the ground running. We combine theoretical knowledge with hands-on experience, ensuring you graduate ready to make an immediate impact.
Our curriculum covers everything from social media and SEO to content creation and data analytics. You’ll also complete an internship as part of your studies, giving you valuable real-world experience and industry connections.
Whether you’re a digital marketing newcomer or looking to enhance your existing skillset, this degree is your launchpad to success.
Key features:
Focus on practical skills and employability
Internship programme integrated into your studies
Designed for aspiring marketers and professionals looking to upskill
Flexible study options to fit around your life
Foundation Year modules
• Preparing for University Success
• Exploring the Business Environment
• Advancing your Academic Skills
• Becoming an Effective Leader
• Planning for Your Future Success
• Investigation & Innovation Project
Level 4
• Understanding Digital Marketing (20 credits)
• Content Production (20 credits)
• Audience Fundamentals (20 credits)
• Managing Social Media (20 credits)
• Building Digital Platforms (20 credits)
• Resource Management (20 credits)
Level 5
• Digital Advertising (20 credits)
• Search Engine Optimisation and Copywriting (20 credits)
• User Experience Design (20 credits)
• Digital Marketing Campaigns (20 credits)
• Research for Digital Marketing (20 credits)
• Digital Internship (20 credits)
Level 6
• Digital Marketing Analytics (20 credits)
• Global Brand Management (20 credits)
• Digital Marketing Strategy (20 credits)
• Strategic Customer Experience Design (20 credits)
• Digital PR (20 credits)
• Digital Marketing Showcase (20 credits)
Eligibility
To be eligible for our BSc (Hons) Digital Marketing, you should normally have:
At least 3 GCSE passes or equivalent. If your qualifications are older than 3 years, we would also ask to see a professional CV.
Applicants may be considered based on a minimum of 12 months of professional work experience in a business or marketing-related field, evidenced by a CV and reference if they do not meet the qualification requirements. English proficiency
English proficiency
IELTS 6.0 or equivalent (no less than 5.5 in any element); or TOEFL iBT 80; or equivalent.
Alternatively, evidence you have previously studied in English, such as a letter to show that the Medium of Instruction was in English can be accepted.
Oct
Use these links to view the full rankings (Opens in a new window)
ARTU Ranking (Out of 45 UK universities included in their table)
QS World University Rankings- QS Quacquarelli Symonds rankings data– (CC BY-NC-ND 4.0)
