Creative Direction Online Short Course

This course introduces you to the role of Creative Director. Learn how to use contemporary trends and campaigns, manage creatives, work on creative briefs and pitch to clients, through practical exercises working on live briefs from real clients.

Topics Covered

• An introduction to the role of Creative Director
• How to use contemporary trends and campaigns
• Managing creative
• Working on Creative briefs
• Pitching to clients
• Practical exercises working on live briefs from real clients, planning an integrated campaign