In today’s fast-paced business environment, mastering strategic marketing and business management is key to driving success and innovation. This Online MBA with Marketing is designed to strengthen your leadership capabilities while deepening your knowledge in areas like global brand management, digital trends, and financial analysis.
The programme combines problem-based learning and research-driven insights to help you develop strategic decision-making skills, solve real-world challenges, and lead confidently in the evolving digital landscape. Equipped with advanced business and marketing expertise, you’ll be ready to drive growth, improve performance, and enhance your career prospects.
Strategy in Practice
Learn to confidently assess and apply essential business tools to foster improvement and growth. You’ll explore practical strategies for overcoming challenges, leveraging partnerships, and maintaining a competitive edge in a constantly changing market.
Problem Solving and Research Methods for Managers
Build the skills necessary to tackle complex business challenges with confidence. This module emphasises critical thinking, research design, and ethical decision-making to help you develop innovative solutions and produce impactful proposals.
Consultancy Practice
Step into the role of a professional consultant, mastering client engagement, teamwork, and clear communication. Through practical projects, you’ll refine your ability to lead change and achieve meaningful results.
Strategic Marketing and Communication
Discover how global organisations create value through innovative marketing strategies. From targeting and positioning to digital transformation and product development, you’ll learn to create solutions that resonate with today’s consumers.
Strategic Leadership and Change
Gain insight into the dynamics of organisational change and learn how to lead teams effectively through transitions. This module provides the tools to navigate challenges, motivate your team, and deliver long-lasting positive outcomes.
Financial Management and Decision-Making
Develop a solid understanding of financial management, from budgeting and performance evaluation to integrated reporting. Learn how to make informed decisions that contribute to organisational success on a global scale.
Global Brand Management (Elective)
Discover how to create and manage successful global brands. Explore strategies for brand positioning, consumer behaviour, and market trends to drive brand equity and growth in international markets.
Emerging Digital Issues (Elective)
Examine the impact of emerging digital technologies on business. This module covers trends in digital transformation, AI, cybersecurity, and more, preparing you to harness technology for innovation and growth.
Social Media and Influencers (Elective)
Learn how to leverage the power of social media and influencer marketing. Explore strategies to enhance brand visibility and engagement through collaborations with influencers across platforms like Instagram and TikTok.
Dissertation or Consultancy Project
Apply your knowledge to a focused study or consultancy project, showcasing your expertise and consolidating your learning from the programme.
Higher education requirements:
To be eligible for this programme you should hold a second-class honours degree of any background from a recognised university, or an equivalent qualification in a business-related area. However, the University of Roehampton encourages non-graduates with appropriate professional qualifications and those with third-class honours degrees to apply.
English language requirements:
Our programmes are delivered in English. Non-native English speakers must demonstrate a minimum standard of English language proficiency through a valid English language qualification that is no older than two years from the date of issue.
Roehampton’s dedicated to providing accessible pathways to higher education, including flexible financing options for your degree. Along with competitive tuition fees, we offer a range of financial assistance, including loans and external funding opportunities.
Study Loans:
Applicants from England and Wales can access a Master’s Loan of up to £12,471 from Student Finance. This loan can be used flexibly to cover tuition fees, living expenses, or other study-related costs. For courses longer than one year, the loan amount is evenly distributed across the duration of your programme.
Repayment Terms
Loans are repayable once you earn over £21,000 per year, with repayments spread over a maximum of 30 years. For more details on interest rates and other information, visit Student Finance England.
Ranked in the top 15% of young universities worldwide (Times Higher Education Young University Rankings, 2024)
Silver in 2023 Teaching Excellence Framework (Teaching Excellence Framework, 2023)
Top 10 for postgraduate satisfaction (Postgraduate Taught Experience Survey, 2023)
The University of Roehampton has been shaping futures since the 1840s, earning a reputation as one of London’s leading higher education institutions. For over 10 years, we’ve pioneered online learning, offering flexible, expert-led courses that fit around your life.
Ranked in the top 15% of young universities worldwide (THE Young University Rankings 2024) and among the top 10 UK universities for postgraduate satisfaction two years running (PTES), Roehampton combines academic excellence with a student-first approach to our online business, marketing, and computing degrees.
January, March, June, September
Use these links to view the full rankings (Opens in a new window)
ARTU Ranking (Out of 45 UK universities included in their table)
QS World University Rankings- QS Quacquarelli Symonds rankings data– (CC BY-NC-ND 4.0)